A flourishing new “city within a city”, its 60,000 daily foot traffic is steadily increasing due to its vast array of locators in the commercial, agro-industrial, educational, Information Technology and Business Process Management, government, and hospitality sectors. To date, Pueblo de Panay Township has given rise to more than 6,000 additional jobs in Capiz.

Pueblo de Panay Township is the flagship project of Pueblo de Panay, Incorporated (PDPI), a subsidiary of Sacred Heart of Jesus Prime Holdings, Incorporated (SHJPHI), whose more than 3 decades of impeccable and successful track record in real estate and property development in Northern Panay Island has made it an industry leader in the area.

Since the 1990s, the SHJPHI Group of Companies has remained steadfast in its commitment to serve its clients with passion, integrity, and perseverance. From a 1.7-million-peso investment on a fresh college graduate-led start-up business, the Pueblo de Panay Group of Companies has managed to reimagine and reinvent the real estate landscape of Roxas City, Capiz.

Under the management of the seven Ong siblings, SHJPHI has built a solid reputation anchored on enduring values of excellence and innovation as seen in its extensive portfolio of top-quality products, including scenic riverside and mountain-view projects. Since 1992, it has sold close to 10,000 residential and commercial lots, house and lots, and condominium units spanning various income classes to help address the countryside’s need for shelter.